Interactive gesture display, to some marketers, may seems unfamiliar. This is actually a new interactive marketing tool that is useful for companies to bring consumers a vivid experience on product and service concept, features and benefits.

How it works?

This highly interactive tool enables consumers to play and engage with breathtaking visual effects, company ad and games with hands and body motions, significantly enhancing consumers’ perception and understanding on product and services. Real-time body and face tracking is used to place a person’s dynamic digital image onto video projection display, interactive advertising signage or interactive window.

Who needs it?

• Retail chains
• Location-based entertainment and arcades
• Restaurants/Hotels
• Trade show and event planners
• Audio visual integrators
• Electronics manufacturers
• Exhibit builders/fabricators
• Creative design/planning firms
• Advertising and direct marketing agencies

Want to know more about the application?  

You can watch the below cases for more understanding: 

• Interactive game installation at Hong Kong Housing Authority:   http://www.youtube.com/watch?v=mK7_9VsKrOA&feature=fvsr

• SHKP | boutique luxury residence launch:   http://www.youtube.com/watch?v=zRD-WfCgNmY&feature=related

• Snibbe Interactive's Word Wall at the Shanghai Expo:   http://www.youtube.com/watch?v=fyICKL_BtEM&feature=related